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Content Marketing

The 5 Best Content Marketing Tools To Use In 2024

Every content marketing tool is a marketing technology for generating and distributing popular content to lure a target audience. As per the Content Marketing Institute (CMI), 91% of B2B marketers use content marketing to reach customers. 

Maintaining a standout position in a sea of content crowds is difficult today. Therefore, it is essential to continually create good content and make it more user-friendly than everyone else.

Here is a list of the five best content marketing tools that will help you create and manage your content in 2024.

Review of Five Best Content Marketing Tools in 2024

1. Sendible

When talking about content marketing tools, we cannot ignore Sendible. Sendible is among the best marketing tools available for managing social networks. It has features for everyone who uses content for their work. You can post content on every major social site, including Facebook, Instagram, Twitter, and YouTube.

Sendible also allows you to plan multiple contents on multiple platforms and offers detailed data about the content you publish.

2. Canva

Graphics, along with illustrations, are a massive part of marketing campaigns. Thanks to this content marketing tool, everyone gets the opportunity to showcase their design skills. With access to an online photo creation tool and a stock photos library, you can create graphics for:

  • Website,
  • Blog, or
  • Social media.

Canva document editor and online graphics are among the best content marketing tools free of cost. This is an excellent solution to save money and time on creating unique images.

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Some key features of the canvas are:

  • Ease of use,
  • Extensive free functionality,
  • Designs for different purposes,
  • Access from any devices, etc.

3. Grammarly

Grammarly is a fantastic service to check your writing. This content writing tool knows how to see through the context of your sentence and catch even subtle errors, too. Grammarly is an online tool and allows you to upload your document for checking.

It also offers flexibility thanks to its capability to integrate with other apps. You can upload a document for corrections and also create it online through the fly while you type.

Grammarly’s free version identifies basic grammatical errors and typos, while its premium version scans for

  • Writing tone,
  • Good sentence structure,
  • Plagiarism, and more.

It is a must-use content marketing app for everyone engaged in content writing.

4. HubSpot

HubSpot offers various tools for different marketing tasks, such as:

  • SEO,
  • Blogging,
  • Social Media,
  • Landing Page Creation,
  • Lead Management,
  • Analytics, Etc.,

Unlike many other software vendors, HubSpot provides you with the tools you require for exclusive marketing and focuses on offering valuable education.

The growth platform of HubSpot uses a free CRM alongside a range of unique tools that transform a customer’s journey from beginning to finish. You can also attract new visitors to your funnel by posting SEO-approved content along with a blogging tool. Similarly, you can collect leads from the landing page and develop automated workflows with the free CRM.

5. Trello

Content writing requires management. Trello is among the top best free content marketing tools for personal use. It is one of the popular online project management systems in demand among startups and small companies.

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The strengths of this content management tool are that it tracks different tasks’ statuses on one screen and easily integrates with other famous tools.

This content marketing tool allows automation of the organizational aspects while saving finances and time. Today, Trello is regularly used by companies as a task manager. Freelancers also use it to improve their personal performance.

Trello is a highly customizable tool that is usable in any business niche for any personal purpose.

Last word

Content is treated as an effective way to increase trust and loyalty to build a brand. We have covered some of the top content marketing tools, both free and premium. Choose any from this list and assess what works best for you. Remember, these are tools that need professionalism and the right approach for a project’s success.